According to sources close to Netflix, the company is not interested in creating an app native to the operating system BlackBerry 10 as directed. Netflix was asked what it says about these rumors and confirmed that currently there are plans to create an application that will run on BB10.
Netflix did not say much about it, but sources inside the company indicate that for now there is such a need to create an app for the new BlackBerry operating system. It is believed that the benefits that this application would be very little compared to what it would cost to develop it.
BlackBerry Alex Kinsella has said that they would love that Netflix is available to its customers, but obviously it seems that this will not happen soon.
Maybe in the future when sufficient growth BB10 and Netflix see a good opportunity, decided to create the expected application. Remember that hope is the last thing to go.