Wednesday, July 25, 2012

Google buys Sparrow, e-mail client for IOS and Mac

Sparrow + Google

Sparrow, premiered in October 2011, had become in record time in one of those programs that do not need advertising, but popularized by word of mouth among friends. The e-mail program, which initially only worked on Macs, has just been acquired by Google, although neither party has made ​​public the amount.

So, Sparrow, that service for managing and controlling Gmail accounts in the iPhone or the Mac, now past the ranks of Google, according to recent reports that have on the subject.

'We care about how people communicate, and have always done our best to provide the email experience more intuitive and enjoyable as possible,' says the CEO of Sparrow, Dom Leca, in a post published this morning on the company blog. 'Now we are joining the Gmail team to achieve a larger vision, one that we think we can get better with Google'.

Sparrow applications have managed to become the most popular with users of Apple devices thanks to its clean design and smart functionality. And service users will know what I mean and would certainly not have shown signs of surprise at this news, since the acquisition by Google Sparrow is something we saw coming a long time, since the application was integrated well with Gmail, even surpassing in many respects to the Gmail application itself in IOS.

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